Case study · Luxury fashion · D2C
Truffle Collection: monthly online sales up 25x in one year
Truffle Collection's monthly e-commerce sales grew 25x (about 2,400%) in one year through Instagram and Facebook ads run by Nine Digital, and the growth was sustained for three years.
The result
- Monthly e-commerce sales: up 25x (about 2,400%)
- Time taken: one year
- Channels: Instagram and Facebook advertising
- Durability: growth sustained for three years
The client
Truffle Collection is a luxury fashion brand. Nine Digital ran its paid social advertising on Instagram and Facebook during the agency's first phase (2013–2023).
What this means for D2C brands today
The lesson that still holds: for a visual, premium product, paid social can become the main sales engine when creative is tested continuously and budgets follow what sells. Today we run the same discipline with weekly creative tests, written spend caps and purchase tracking in Meta and GA4.
What we don't claim
We publish the figures above because they are verified. We don't publish return on ad spend, budgets or other metrics for this account.
Questions
How much did Truffle Collection's sales grow?
Monthly e-commerce sales grew 25x (about 2,400%) in one year, and the growth was sustained for three years.
Which channels drove the growth?
Instagram and Facebook advertising managed by Nine Digital.
See it working on your business, free for 7 days
Tell us your goal and we start with your fastest win. Founder Mahimvir Singh (about 27 years in marketing, ex-Microsoft India and HP EMEA) approves every output. You decide on day 7. Or call / WhatsApp +91 83684 06849.