Example report · fictional brand

AI Search Visibility Report: Lumen & Leaf (fictional)

This is an example. The brand, its competitors and all numbers are made up to show the format. They are not research findings about any real company.

Website

lumenandleaf.example

Category

Premium loose-leaf tea, sold online in the UK and EU

Visibility score

30/100

Questions we asked

1. What are the best premium loose-leaf tea brands to buy online?
2. Where can I buy high-quality loose-leaf green tea in the UK?
3. Recommend a sustainable tea brand for gifting
4. Lumen & Leaf vs Kettle House: which is better?
5. Is Lumen & Leaf tea any good?

Visibility by engine

Competitors checked: Kettle House (fictional), Morrow Tea Co. (fictional), Blue Fern Teas (fictional).

What we found

• The brand appears mainly when it is named in the question. In open category questions, competitors are recommended instead.
• Competitors are cited from third-party gift guides and comparison articles that do not list Lumen & Leaf.
• The product pages have no clear, quotable answer to 'what makes this tea different', so engines describe the brand vaguely.

3 prioritised fixes

1. 1. Earn places in the lists engines already cite

   Pitch the 5–8 gift guides and 'best of' articles cited for category prompts, with samples and a clear one-line positioning.

2. 2. Add answer-first content to key pages

   Add a short FAQ and comparison block to the home and best-seller pages: origin, grade, price per cup, sustainability facts, with structured data.

3. 3. Make the brand's facts consistent everywhere

   Align the description across the site, marketplaces, social profiles and business listings, so engines see one consistent entity.